Dazhangshan Organic Fair Trade Tea

April 11,2024

In 1996 China Green Food Development Centre, for the first time, announced a list of

8 green food AA grade, of which the only tea product, Wuyuan Dazhangshan "Yunwu

Tea" was awarded. Subsequently the EU certification organisation delegation came to

Wuyuan to visit and certify, not only to the tea water, soil, air and other natural

conditions requirements are strict, but also to the planting, picking, processing and

storage and transportation of the whole process of pollution control nearly harsh, and

Dazhangshan tea unanimously through the certification.

Mr Hong Peng, the chairman of the board of directors, has been planning and

strategising for this, and has established a long-term exclusive and trustful

cooperation partnership with Weber Natural Foods of Germany, through which he has

opened up the sales channels in Europe and other foreign markets. All the way

through, Dazhangshan Organic Tea has reached an annual export scale of 1,500

tonnes, if you buy three boxes of different brands of organic green tea in Europe, two

of them may come from Wuyuan, Jiangxi Province.

Entrepreneurship is difficult to defend the business is even more difficult, the

company did not stop and slacken because of this impressive results, but step by

step with an eye to the future, mastering advanced technology to improve the level

of management, and become the country's first international Fairtrade Organisation

(FLO) members to lead the market entrepreneurial spirit of the fashion.

Becoming a member of the global fair trade organisation means: firstly, in terms of

selling price, tea farmers can get 10-20% return; secondly, for every kilogram of tea

bought, an extra 0.5 to 1 euro is paid to the villagers as a return fund. They are not

allowed any discounts in implementation and are strictly certified and monitored.

Over the years, the fund has given back to the society, villagers and tea farmers by

investing in a number of public welfare causes such as school education, healthcare

and rural construction, providing scholarships to a number of schools such as Tianyou

Middle School (Wuyuan is the ancestral home of Zhan Tianyou), Dazhangshan

Elementary and Middle School, etc., which has been well received by all walks of life.

Through countless product tests, Dazhangshan organic tea has always won the trust

of the EU market with its excellent and safe quality. Not forgetting the original

intention, we are moving forward. On the one hand, the company continues to

respond to the country's call for poverty alleviation, and actively fulfils the mission of

the members of the International Fair Trade Organization, leading the tea farmers to

embark on the road of getting rich quickly, and practicing the Chinese dream of every

ordinary person; on the other hand, it keeps on expanding the popularity of Wuyuan

Green Tea, and makes Wuyuan Green Tea into a well-known brand in the world, so

that Dazhangshan Organic Tea will become a Chinese tea business card with a loud

sound and make more people taste the elegant fragrance of tea deep in the mountains.

The elegant tea fragrance deep in the mountain.